Through the fusion of art and technology, we bring to life a sensorial experience for Prada 2022.
As the Prada bag graces the scene, watch as these crystals come alive, emanating a captivating glow that symbolizes the magic and allure of Prada’s exquisite designs




Project information
Through the fusion of art and technology, we bring to life a sensorial experience for Prada 2022.
As the Prada bag graces the scene, watch as these crystals come alive, emanating a captivating glow that symbolizes the magic and allure of Prada’s exquisite designs
Credits
Creative Direction
Victor Nouman
Art direction
Dune Studios